Presentation at the leader’s convention is what people want. Lots of looks, new ideas, sharing stories and leaving with good taste in my mouth. Brands come here cause its business and power money-hungry people. Honestly, these things are endless and you might as well start going to these conventions. You don’t even need to open your mouth to learn. Its a big positive room of people, companies and values that are shared for success. I read half the article and I feel like I’m a success just for reading this. I wanna start my business one day and this article puts you in front of the line.
- Franchise conventions involve a lot of moving parts. Creating a meeting that will reach and appeal to all of your franchisees is a serious challenge.
- Another powerful way to add value and impact is to think about the power of communities of interest. This means taking the time to learn what most interests your franchisees.
- Moreover, building the franchisee committee creates internal advocates. By participating in the event creation, they’ll likely feel a greater degree of ownership of the event
“The best way to make a franchisee convention — or any convention, for that matter — successful is to identify and highlight a single, strong message. Even an event without complex, expensive staging can be engaging with a clear and focused message that resonates with your audience.”